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B222B – Managing Technologies and Innovation (Part B)
TMA – FALL 2019


I- QUESTIONS

1. What are the potential benefits in the use of cloud computing for banking services?
(500 word – 50 marks)

2. Choose one of the companies located in your country of residence (or any other company) using cloud technology and elaborate on the main advantages accomplished by adopting this type of technology. (500 words – 50 marks)


I- Instructions
II- Case study: Cloud is silver lining for German online bank Fidor
III- Questions
IV- Grades deduction
V- AOU policy on plagiarism
VI- Referencing and Harvard Style

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B222B – Managing Technologies and Innovation (Part B)
TMA – FALL 2019


I- QUESTIONS

1. What are the potential benefits in the use of cloud computing for banking services?
(500 word – 50 marks)

2. Choose one of the companies located in your country of residence (or any other company) using cloud technology and elaborate on the main advantages accomplished by adopting this type of technology. (500 words – 50 marks)


I- Instructions
II- Case study: Cloud is silver lining for German online bank Fidor
III- Questions
IV- Grades deduction
V- AOU policy on plagiarism
VI- Referencing and Harvard Style


II- CASE STUDY
Cloud is silver lining for German Online bank Fidor
By Jane Bird
A bank that pays its customers for ‘liking’ it on Facebook or uploading an instructional video about buying life assurance on YouTube might sound unlikely. But this is precisely what Munich-based Fidor Bank is doing. Its founders have created an online bank with a full range of products, no branches and a ‘community’ of 250,000 people who exchange opinions, advice and comments. Some 50,000 of them are fully-fledged account holders. They can discuss financial topics online, much as they previously might have done while queueing at an ATM, says Matthias Kroجˆner, chief executive. Active participants can earn cash bonuses by answering money questions, sharing saving tips and rating financial advisers.

Fidor Bank, which received its license in 2009, offers services that would be impossible in a bricks-and- mortar institution, such as executing a loan in 20 seconds and managing virtual currencies such as Bitcoin and those used in internet games. Cloud computing has made it possible to create such an innovative service by letting the bank form partnerships with third-party providers without having to invest in costly infrastructure, Mr. Kroجˆner says. ‘If we had tried to do everything on our own, we would never have got off the ground. It would have been too time-consuming and expensive.’ For example, Fidor Bank was the first bank in Germany to let customers buy currency online, and to make payments and view balances in a variety of currencies. It did this by partnering with The Currency Cloud – a multicurrency, regulated e-wallet. ‘By connecting to a variety of exchange rate providers and payment networks, The Currency Cloud ensures our users always receive the best and lowest cost conversion and payment service possible,’ says Mr. Kroجˆner. Customer currencies are stored in a single account and money can be withdrawn from ATMs. Because The Currency Cloud processes currency exchange directly, Fidor Bank does not need to hold currency itself, so is not exposed to foreign exchange risk. Mike Laven, chief executive of The Currency Cloud, says such cloud-based partnerships are the future of financial services, which will be increasingly turned into components and assembled like Lego. ‘Fidor would have taken 18 months to build a foreign exchange payment system on its own, whereas with us it took two weeks, Mr. Laven says.

Cloud computing in the form of social networks has also helped Fidor Bank’s marketing. Being a relatively small institution, with much shallower pockets than established banks, it has depended on word of mouth via social media to expand. ‘We don’t have a big advertising budget, and in the beginning it was very hard work spreading the word,’ says Mr. Kroجˆner. ‘But in January 2010, we set up chat rooms on social media platforms such as Twitter, Facebook, YouTube and Xing, and awareness of Fidor went viral.’ The chat rooms are effectively ‘digital pedestrian areas’ where people go shopping, says Mr. Kroجˆner. ‘It is like showing we have a shop in ‘Facebook street’. Before becoming customers, people can ask others what we are like – our people, our management, and whether we’re incentivizing staff to rip customers off, or whether we are providing fair banking.’ The chat rooms also provide a forum for people to discuss money issues. ‘There are not many places where people can do this online,’ says Mr. Kroجˆner. People can earn €50 by creating a ‘user-help-user’ video on YouTube that is accepted and uploaded by Fidor Bank. The current account interest rate goes up by 0.1 of a percentage for every 2,000 people who add a Fidor Bank ‘like’ to their Facebook profile.

Some people might think cloud computing and banking are not a good match because of security concerns. This is a mistake, says Mr. Laven. ‘Cloud-based services can provide very high levels of security, conform to regulations, and offer best practice in areas such as encryption.’
Source: Bird, J. (2014) Cloud is silver lining for German online bank Fidor. Financial Times. 28 January. © The Financial Times Limited 2014. All Rights Reserved.

حل واجب B222b حل واجب B325 TMA حلول واجبات B322 حل واجب T205a حل واجب T306a T306b BE210 الجامعة العربية المفتوحة B203a B203b T205a T205b TMA
حل واجب B222b الآن 00966597837185 مهندس احمد جروب الإمتياز

00966597837185
http://aoua.alafdal.net/t181-topic



B222B – Managing Technologies and Innovation (Part B)
TMA – FALL 2019


I- QUESTIONS

1. What are the potential benefits in the use of cloud computing for banking services?
(500 word – 50 marks)

2. Choose one of the companies located in your country of residence (or any other company) using cloud technology and elaborate on the main advantages accomplished by adopting this type of technology. (500 words – 50 marks)


I- Instructions
II- Case study: Cloud is silver lining for German online bank Fidor
III- Questions
IV- Grades deduction
V- AOU policy on plagiarism
VI- Referencing and Harvard Style

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